Interesting infographic design
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My thoughts exactly. The very first line of an article says that it’s produced by a company that wants to sell you a new logo, so they’re just implying that it could turn your whole business around. I very much doubt that any of these companies released a new logo and made no other changes to their products or marketing.
Target’s logo redesign was a waste of money. Think of all the signage that had to be replaced simply because someone wanted to switch from upper to lower case.
Also many of the logos on this list are barely redesigned. Mastercard. Aldi. You’d think they could have found better examples.



