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Cake day: June 13th, 2023

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  • Apple has a masterclass of tiering their products in just a way so that in every tier but the upper tiers, you’re giving up something really important. If you spend the least you possibly can on a MacBook, apple guarantees you’re going to have a very bad time for “doing the bare minimum to be seen with a laptop with an apple logo on it”. Their whole tier system is an exercise in “how can we get away with fucking up these things just enough so the customer feels like it is necessary to spend a little bit more” every step of the way. Then they make it unupgradable so you can’t sidestep their crafted feature tier system.