Every company wants a custom CRM or a customized one instead of choosing a CRM that fits the most important features that the company need and adapt the other processes to fit with the stock CRM as much as possible.
Fighting a CRM is a money pit and in the end, it becomes the worst of both worlds (expensive and shitty to use with the company processes)
You bet it is! It will throw more money at a custom CRM than any other company.