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Apollo 13 budget: ~ $2.8B in 2023 usd
Boeing 737 MAX total program budget (excluding older 737 models): > $180B
Why are you comparing the budget of one single spacecraft with an entire production run of a model of airplane? That’s not a reasonable comparison.
Because Boeing should have economy of scale benefits by selling $180B worth of aircraft, while Apollo 13 was a bespoke, single-use, cutting-edge spacecraft on a much smaller budget.